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Hetényi Gábor

Hetényi Gábor

Hetényi Gábor
Name: Hetényi Gábor
Other profiles: MTMT

Publication list

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Uploaded publications:
5
Publications in DEA:
5
OA:
3
Date range:
2019-2020
2020
  1. Hetényi, G.: New research methods of Sales-Marketing Interfaces.
    Int. J. Eng. Manag. Sci. 5 (3), 160-183, 2020.
2019
  3. Hetényi, G., Lengyel, A., Szilasi, M.: PLS modelling of factors affecting the cooperation between sales and marketing in pharmaceutical and non-pharmaceutical manufacturing firms.
    Market-Tržište. 31 (2), 227-247, 2019.
    Journal metrics:
    Q4 Economics, Econometrics and Finance (miscellaneous)
    Q4 Marketing
  4. Hetényi, G., Lengyel, A., Szilasi, M.: Quantitative Analysis of Qualitative Data: Using Voyant Tools to Investigate the Sales-Marketing Interface.
    J. Indus. Engin. Manag. 12 (3), 73-89, 2019.
    Journal metrics:
    Q2 Industrial and Manufacturing Engineering
    Q2 Strategy and Management
updated: 2024-04-21, 01:55

SCImago quartiles of
scientific journal articles

Number of scientific articles: 5
Q2 1 (20%)
Q4 1 (20%)
N/A 3 (60%)
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OK

SCImago subject areas and categories

Business, Management and Accounting (2)
Marketing (1)
Strategy and Management (1)
Economics, Econometrics and Finance (1)
Economics, Econometrics and Finance (miscellaneous) (1)
Engineering (1)
Industrial and Manufacturing Engineering (1)

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Other co-authors

Szilasi Magdolna